Privacy Policy

Privacy Policy for Rooted Leaf Garden

We are staunchly committed to protecting and meticulously safeguarding the privacy, confidentiality, and security of personal information relating to our website visitors and service users. This commitment extends across all our operations, systems, and processes.

This policy applies where we are acting as a data controller with respect to the personal data of our website visitors and service users; in other words, where we determine the purposes and means of the processing of that personal data. In this role, we are responsible for maintaining comprehensive oversight of how your personal information is collected, used, and protected throughout our systems.

We may process usage data (“usage data”), which comprehensively includes browser type, operating system, page views, navigation paths, timing and duration of visits, click patterns, interaction methods, and device information. This information is collected through automated logging systems, cookies, and analytics tools and may include search queries related to gardening products, time spent viewing plant care guides, and interaction with gardening tutorials. The source of this data is our analytics software and website monitoring tools. We process this information for several important purposes, including improving website performance, enhancing user experience, analyzing content popularity, and optimizing gardening resource delivery, which enables us to personalize content recommendations, improve navigation efficiency, and enhance our educational resources. The legal basis for this processing is our legitimate interests in monitoring and improving our website services.

We may process account data (“account data”), which comprehensively includes name, email address, username, password hash, account preferences, notification settings, and subscription status. This information is collected through registration forms, account updates, and subscription management interfaces and may include newsletter preferences, garden planning tool settings, and plant tracking selections. The source of this data is direct user input during account creation and management. We process this information for account administration, service delivery, communication management, and subscription handling, which enables us to provide personalized gardening advice, maintain secure access, and deliver relevant content. The legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.

We may process profile data (“profile data”), which comprehensively includes gardening experience level, plant preferences, climate zone, garden size, growing conditions, and specific interests. This information is collected through profile questionnaires, preference settings, and interactive features and may include favorite plants, growing challenges, and garden goals. The source of this data is your direct input and interaction with our platform. We process this information for personalizing content recommendations, providing targeted gardening advice, community features, and customized resource delivery, which enables us to offer relevant plant suggestions, seasonal tips, and specialized guidance. The legal basis for this processing is our legitimate interests in providing personalized services and your explicit consent where required.

Your Rights:

Right to Access
You have the right to access your personal data, which means you can request and receive a comprehensive copy of all personal information we hold about you. This includes the ability to verify data accuracy, review processing purposes, and confirm data categories stored. To exercise this right, you can submit a formal request through [email protected] or use our dedicated data access request form. We will respond within 30 days and may require government-issued identification, proof of address, and account verification details to verify your identity.

Right to Rectification
You have the right to rectification, which means you can request corrections or updates to any inaccurate or incomplete personal data we hold about you. This includes the ability to update contact information, modify garden preferences, and correct profile details. To exercise this right, you can access your account settings directly or contact our support team with specific correction requests. We will process valid requests within 15 days and may require account verification, specific data corrections needed, and supporting documentation where appropriate.

Right to Erasure
You have the right to erasure (also known as the right to be forgotten), which means you can request the deletion of your personal data from our systems when there is no compelling reason for continued processing. This includes the ability to delete your account, remove profile information, and erase usage history. To exercise this right, you can submit a deletion request through our account management page or contact [email protected]. We will process your request within 30 days and may require password confirmation, written verification of deletion request, and identity verification documents.

Right to Restrict Processing
You have the right to restrict processing, which means you can limit the way we use your personal data while maintaining storage rights. This includes the ability to pause marketing communications, limit data analysis, and temporarily suspend profile updates. To exercise this right, you can adjust your privacy settings or submit a formal restriction request. We will implement restrictions within 7 days and may require account authentication, specific restriction parameters, and confirmation of restriction scope.

Right to Data Portability
You have the right to data portability, which means you can request and receive your personal data in a structured, commonly used, and machine-readable format for transfer to another service provider. This includes the ability to export garden plans, download plant lists, and transfer profile information. To exercise this right, you can use our data export tool or submit a portability request through our support system. We will provide the requested data within 30 days and may require account verification, format preferences, and destination service details.Data Processing and Security Measures

We process Service Data which includes account details, gardening preferences, plant care records, and user profiles. This processing involves automated data collection and manual review, enabling us to provide personalized gardening advice and content recommendations. For example, in the context of gardening, this includes tracking your preferred plant types and growing conditions to offer tailored care guides. The legal basis for this processing is legitimate interest and contractual necessity, specifically to deliver our core gardening advisory services and maintain user accounts.

We process Technical Data which includes device information, browsing patterns, and site interaction metrics. This processing involves automated logging and analysis, enabling us to optimize site performance and user experience. For example, in the context of gardening, this includes monitoring which plant care guides are most accessed during different seasons. The legal basis for this processing is legitimate interest, specifically to improve our service delivery and maintain website functionality.

We process Communication Data which includes email correspondence, newsletter subscriptions, and support inquiries. This processing involves message storage and response management, enabling us to provide timely assistance and relevant updates. For example, in the context of gardening, this includes sending seasonal planting reminders and responding to plant care questions. The legal basis for this processing is consent and legitimate interest, specifically to maintain effective communication channels with our users.

We process Transaction Data which includes purchase history, payment details, and delivery information. This processing involves secure payment processing and order fulfillment, enabling us to complete purchases and maintain accurate records. For example, in the context of gardening, this includes processing orders for plants, seeds, or gardening tools. The legal basis for this processing is contractual necessity and legal obligation, specifically to fulfill orders and comply with financial regulations.

We process Preference Data which includes saved items, browsing history, and customization settings. This processing involves preference tracking and personalization algorithms, enabling us to enhance user experience. For example, in the context of gardening, this includes remembering your hardiness zone and preferred plant categories. The legal basis for this processing is legitimate interest and consent, specifically to provide personalized content and improve service relevance.

Security Measures

Our comprehensive encryption protocols ensure end-to-end protection of your data, incorporating industry-standard algorithms and regular security updates to maintain data integrity. This includes regular security assessments and penetration testing by qualified professionals.

We implement multi-layered security infrastructure, including advanced firewalls and intrusion detection systems that continuously monitor for and prevent unauthorized access attempts. This infrastructure undergoes regular updates and enhancements.

Access to personal data is strictly controlled through role-based permissions, multi-factor authentication, and detailed access logs. We maintain comprehensive audit trails of all data access and modifications.

Our continuous monitoring systems provide real-time threat detection and automated response protocols, ensuring immediate action against potential security threats.

We maintain comprehensive backup procedures with encrypted offsite storage and regular recovery testing, ensuring data availability and integrity.

All staff undergo regular security awareness training and must comply with detailed data protection protocols, including specific training for handling sensitive gardening community data.

International Data Transfers

We may transfer your personal data to countries outside your jurisdiction. These transfers are protected by appropriate safeguards, including Standard Contractual Clauses, Binding Corporate Rules, and certified compliance frameworks. Each international transfer is conducted under strict protocols that ensure:
– Adequate data protection standards
– Compliant processing procedures
– Enforceable data subject rights
– Effective legal remedies

International transfers are protected by GDPR standards, ISO 27001 certification, and Privacy Shield principles, ensuring compliance with international data protection regulations. We implement additional measures including:
– Regular compliance audits
– Data protection impact assessments
– Documented transfer mechanisms
– Continuous monitoring procedures

Regarding international transfers, you maintain specific rights including:
– Right to information about transfers
– Right to object to transfers
– Right to withdraw consent
– Right to data protection guarantees

Data Retention

We maintain specific retention periods for different data categories:

Account Information: Retained for the duration of active account plus 2 years for account recovery and service improvement analysis
Usage Data: Kept for 12 months to analyze seasonal gardening patterns and improve user experience
Transaction Records: Maintained for 7 years to comply with financial regulations and handle warranty claims
Communication History: Stored for 3 years to maintain service continuity and reference previous gardening advice
Technical Logs: Preserved for 6 months for security monitoring and system optimization

These retention periods are determined by:
– Legal requirements
– Business purposes
– Technical necessities
– User preferences

Special circumstances affecting retention:
– Legal obligations
– Dispute resolution
– Security investigationsCookie Policy for Rooted Leaf Garden

Essential cookies are fundamental to website functionality. These cookies manage user sessions, maintain security protocols, and ensure basic site operations. We use them specifically for user authentication when you log in to save your garden plans, security measures to protect your plant care records, basic site operations like shopping cart functionality for purchasing gardening supplies, session management to track your progress through our garden planning tools, and maintaining technical stability as you browse our plant care guides.

Functional cookies enhance your experience by remembering your preferences. They enable language preferences for international gardening techniques, region-specific content to show plants suitable for your growing zone, user interface customization for your preferred garden planning layout, feature optimization of our plant identification tools, and personalized settings for your saved plant care schedules.

Analytics cookies help us understand user behavior within our gardening community. They collect information about page interactions with our plant care guides, navigation patterns through our seasonal growing tips, feature usage of our garden planning tools, session duration on educational content, and user preferences for different types of gardening resources.

Performance cookies assess and improve website operation by monitoring site speed when loading plant images and videos, identifying technical issues in our interactive garden planning tools, optimizing content delivery of seasonal gardening guides, analyzing user experience with our plant care features, and tracking system performance during peak growing season traffic.

You can control cookie preferences through browser settings, our cookie consent tool located in the footer, privacy preferences in your account dashboard, and garden profile settings.

For EU residents, we ensure explicit consent mechanisms before collecting any gardening preferences, data minimization in plant tracking features, purpose limitation for collected growing zone information, storage limitations on inactive garden plans, and processing transparency for all collected data.

California residents have additional rights, including the right to know about personal information collected through our gardening services, right to delete personal data including saved garden plans, right to opt-out of data sales, right to non-discrimination in service quality, and right to access collected information about their gardening activities.

Regarding users under 13, we maintain age verification requirements before creating garden planning accounts, parental consent procedures for youth gardening features, limited data collection from young gardeners, special protection measures for children’s gardening activities, and parental access rights to monitor youth account activity.

Policy updates involve regular review procedures to ensure alignment with gardening industry standards, user notifications of significant changes, consent renewal when required by law, clear change documentation accessible through our privacy center, and continuous compliance monitoring of our data practices.

For privacy-related inquiries:
Primary Contact: [email protected]
Response Time: Within 48 hours
Verification Required: For data-related requests
Available Support: Privacy concerns, data requests, rights exercise

This policy was created specifically for rootedleafgarden.com and covers all associated services within the gardening industry.